By Naa Dedei Aryee
Ghanaian filmmaker and actor Fiifi Coleman has urged his fellow actors and actresses to participate in a private welfare scheme aimed at supporting veteran performers by contributing to their insurance premiums.
He made this heartfelt plea during an appearance on the GTV breakfast show. This initiative, led by Coleman in partnership with Hollard Insurance, seeks to secure a stable future for actors who often find themselves reliant on public assistance as they age and face health challenges.
Coleman expressed that many veterans from earlier generations did not have the foresight to consider such support systems, making it crucial for current actors to take proactive steps for their future. “I’m reaching out to my colleagues who are fortunate enough to invest in our own welfare. Our predecessors lacked the knowledge we have today,” he emphasized.
He also shared his vision of a future where every actor can enjoy a dignified retirement, supported by this initiative. Additionally, Coleman revealed that his production company is already covering the insurance premiums for ten veterans. The launch of this welfare scheme took place in Accra on Saturday, January 4, 2025, at the Accra Marriott Hotel.
