The 2019 Avatime Amu Festival has been launched in Accra with a call on Ghanaians to patronize Brown Rice grown in Ghana.
Speaking at the launch, the Paramount Chief of Avatime, Osie Adza Tekpor said the nutritional value of the local brown rice has been undermined.
The festival, he noted is to popularise and let people appreciate the nutritional and organic value of brown rice.
Amu is the local name for the Brown Rice cultivated extensively by farmers in the Avatime communities. Amu has over the years been preserved for the celebration of special occasions.
The launch precedes the main festival durbar slated for November 9 this year (2019) at Amedzofe in the Ho-West District in the Volta Region.
Paramount Chief of Avatime, Osie Adza Tekpor said the festival serves as an opportunity to expose the unique tradition and culture of Avatime.
He highlighted some of the activities that will take place during the one-week celebration.
Member of Parliament for Ho-West, Emmanuel Kwame Bedzrah called on the people of Avatime home and abroad to patronize the festival.
The launch was used to raise funds for the Avatime Technical School.
This year’s event is on the theme, “Celebrating the uniqueness of brown rice to promote economic empowerment, eco- tourism and unity in Avatime”.