By: Seth Eyiah
Vice President, Dr Mahamudu Bawumia, has commended Taptap Send Africa, an international money transfer company currently operating in Ghana, for its commitment to driving digital growth in remittances into Ghana.
Dr Bawumia commended the company when he visited its booth at the 2023 Ghana Investment and Opportunities Summit in London, under the auspices of the Ghana Investment Promotion Authority.
Responding to the remarks by the Vice President, the Growth Director in charge of Africa for Taptap Send said they have been motivated to do more in their operations to increase remittances to Ghana.
He pledged that ‘Taptap Send would intensity its public outreach on financial literacy, while improving customer experience across the world by addressing challenges that people face in transferring money to Ghana.
In line of that Taptap Send has established a call centre with a staff strength of 29 persons that speak Ghanaian and other international languages, to help satisfy the needs of customers in a market of growing cybersecurity concerns.
Mr Mawutor said ‘efforts by the company to increase the confidence of customers and help increase remittances into Ghana, which stood at four point seven billion dollars in 2022 and projected to reach five billion dollars by the end of this year’.
Global remittances account for more than 500 billion dollars annually, most of which moves into developing countries, with a market dominated by traditional services, which he said caused delays and limited reach.
“We’re, therefore, helping people to send money instantly and securely at a fraction cost by deepening our connections in Ghana and positioning our operations to attract more remittances to support economic growth by making money transfer seamless and safe,” he said.
“The basis of what we’re doing is to create employment by increasing access to financial technology services, get people to make money and grow the Ghanaian economy,” he added.
The Growth Director said he was confident that when the Government and all stakeholders in the finance and technology sectors work more collaboratively, Ghana would become a hub to attract more fintech companies and remittances.
“There are a lot of people with the requisite skills who only need the opportunity to work with global companies with the right policies and conducive environment and support systems, and once we have this, Ghana’s fintech sector will transform,” Mr Mawutor said. Taptap Send, which operates in the United Kingdom, United States and supports payments into African countries including, Ghana, Senegal, Mali, Guinea, Kenya, Ivory Coast, and Zambia as well as Asia.
The venture-backed company has investors Reid Hoffman – an American internet entrepreneur and former co-founder of LinkedIn, the Omidyar Network – a social change investment firm, and Helois – a private investment firm.
