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Melcom urges Black Stars to focus on collective strengths at field of play

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By: Edzorna Francis Mensah

Officials of the Melcom Group of Companies has appealed to the Black Stars Players shortlisted for Qatar World Cup to play their hearts out and raise high the flag of Ghana.

”They should abhor selfishness on the field off play and understand that Ghanaians are happy whenever a goal is scored regardless of who registers the goal”.

Speaking at a short ceremony in Accra on 6th October, 2022 for the official launch of signing of Memorandum of Understand between Melcom and GFA, the Communication Director, Godwin Avenorgbo said, from the Spectator and Supporter point of view, a goal is a goal and since it takes goals to win a football match.

“All we are saying is that every member of the Black Stars Team is a potential goal scorer whose contribution is badly needed to register a win at all stages of the Qatar World Cup into the Finals”.

According to him, failure to do so will amount to breaking the hearts of the majority of Ghanaians.

“In the area of Football development we wish to suggest the adoption of the old adage SANKOFA as a tool for rediscovery”, he said.

The signing of an understanding between Melcom and the GFA represents inter related industries; Sports and Retail-for two years, renewable, according to Mr. Avenorgbo.

“As Melcom works toward needs-satisfaction to enable comfortable living standards at home, work place, school, industry, community and wherever two or three are gathered so also does the Ghana Football Association concern itself with the physical, mental and social development of all and sundry engaged in the game of Football and it’s related activities”.

He mentioned that, the Passion of Football at the national or international level unites the country, and  “it is that time when the magic of Football makes the colour of a team’s Jersey speak in favour of the national flag and we all respond in unison; eager for a goal at every opportunity and a win at the blast of the final whistle”.

He had some suggestions to better the game.

“We must go back to retrieve a workable solution which used the inter schools and colleges as breeding grounds for talents to feed the senior clubs in the Premier League and the National representative sides of both Male and Female”, Mr. Avenorgbo noted.

“We believe that catching them young will boost the supply of talent and energy level of the young grassroots into the National Teams which fly the flag of Ghana within the International Football Arena”.

Godwin Avenorgbo, a renowned Broadcast Journalist also submitted that, every region has talented young people who can help to broaden the selection base into a more formidable Premier League sides leading into a re-energized national side.

Hence, the proposition that, “it won’t be surprising that any activity generated at the level of schools and colleges as an all year round developmental process can serve as an attraction to draw investment support from Good Corporate Citizens in Ghana.

Such a plan driven by investment will keep Football alive at all levels across the length and breadth of Ghana”.

The Ghana Football Association was pleased to have Melcom as an official retail partner of GFA for the next two years.

The President of GFA, Kurt Okraku used the occasion to thank the management of Melcom and asked Ghanaians to rally around The entire Black Stars Team, and the Technical Team to come out with flying colours.

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