By Seli Baisie
Mobile Communication Company, MTN Ghana has finally offered an explanation for the suspension of its MTN Data Zone bundle effective April 5.
In a press release, the company apologized for not communicating the reason earlier, stating that the suspension was due to a review of the bundle offer in line with the Significant Market Power (SMP) directives.
“The suspension of the innovative Data Zone bundle is due to a review of the bundle offer in line with the Significant Market Power (SMP) directives applied to MTN Ghana in June 2020, not to be the lowest priced on any offer in the industry.”
This review was to ensure that the company is not offering the lowest-priced bundle in the industry.
According to MTN Ghana, it is currently collaborating with the regulator to reinstate a revised Data Zone bundle as soon as possible and will update customers on further developments.
The Data Zone bundle is a 1-day validity bundle that gives customers discounted rates at the point of purchase, and the subscription is through the Short Code 135.
Despite the suspension, MTN Ghana assured customers of its commitment to providing innovative and affordable products and services.
MTN Ghana is the market leader in the mobile telecommunications industry in Ghana, offering subscribers a range of exciting options under Pay As You Go, Pay Monthly and Mobile Financial Services.
The company is part of the MTN Group, a leading emerging market leader with a clear vision to deliver a bold new digital world to our customers. We are inspired by our belief that everyone deserves the benefits of a modern connected life.
Scancom PLC is listed on the Ghana Stock Exchange. Our strategy is Ambition 2025: Leading digital solutions for Africa’s progress.
Below is the release;
